With all there is to be upset about in today’s society, does the sale of your browsing history really mater? I mean, most of us aren’t plotting to take down the patriarchy, right? The most obvious market for your data are marketers. Imagine the targeted marketing that will come your way, from everywhere, once advertisers know virtually everything about you. It might not seem like much, but there is a lot of valuable information to be had in your browsing data. If you honestly think it’s fine to sell, are you still cool with your ISP making money off of it instead of you? I mean, if my ISP can’t give me reliable internet AND they’re gonna sell my browsing data to Kate Spade, I think I should get a cut of the deal too, you know?
There are almost no limits on how advertisers can target consumers with marketing. They can develop an eerily clear picture of you just by your browsing history. An advertiser or your ISP may know more about your fears, hopes, dreams, friends, and routines than your partner. Thanks Trump! Read more.
Via The Sirens Rise